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Clothing Boutique To Open Doors In Frewsburg

FREWSBURG — A familiar face will be returning to Frewsburg on Oct. 2, reopening a clothing store in the place where her mother first started her own clothing store.

Andrea Bellardo, daughter of Bobbi Bragg, is bringing high-end consignment back to her hometown with her new store, Hip Threads Resale Boutique, starting on Saturday. Her mother, Bragg, previously owned EBE’s Originals Consignment, which began in the same storefront.

The store will be opening at 10 a.m. on Saturday and will feature refreshments, prizes and discounts. Bellardo said she is eager for customers to see the recently renovated interior. The store will focus on men’s and women’s designer clothing.

“We’re going to have drawings for gift certificates for the new store,” she said. “And, then a huge fall line of brand name, beautiful fall things — lots of boots, sweatshirts, jeans, your everyday hoodies and things like that.”

Bellardo is no stranger to clothing sales. She started helping out in her mother’s shop when she was 12 years old and continued to work with her for 22 years. After EBE’s closed in August of last year, Bellardo said she began selling clothing online, as many consigners didn’t know what to do with their items. However, due to the high amount of items she received, she got the idea to open Hip Threads.

“I have a lot of experience in selling clothes, and truly I love doing it,” Bellardo said. “I started working in the little store that I’m opening. I then went on to manage her Warren store, and then I actually ran the Lakewood store for the whole 12 years it was in business. It just became bigger than I think anybody ever thought it was going to be. It was a very successful business, and my mom is the smartest businesswoman I’ve ever met in my entire life.”

While Bellardo is thrilled that the public associates her with her mother, she is excited to embark on this “new generation” of consignment sales. However, she will always remember EBE’s and all the memories that go with it.

“The reason we loved it so much was because of the socializing,” she said. “It was our social life — we saw hundreds of people every day. Not only did (customers) love the store, I think they loved the people. I hope people make the trip to Frewsburg. It is worth the trip to come out and see the things that I have.

As a “one-woman band,” Bellardo said it works out better to undertake the 500 square-foot space instead of taking on the larger Lakewood store with over 4,000 people consigning items. She is planning on focusing on higher-end consignment and doing direct buy-outs of clothing from clients on an appointment-only basis. At this time, Bellardo said she is fully stocked, but could be looking at buy-out appointments in November.

Those who are interested can find the new shop on Facebook under “Hip Threads Resale Boutique.” At a later time, Bellardo is interested in creating an online shopping option that would allow customers to order online and pick up in the store or have items shipped to their homes for a fee. The store will be open Tuesdays through Fridays from 10 a.m. to 5 p.m. and Saturdays from 10 a.m. to 3 p.m.

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