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The Unexpected Secret Behind Bigger Profits

February 23, 2014
By Elizabeth P. Cipolla ( , The Post-Journal

You've done all of the right things to grow your business according to what trusted experts and mentors have advised. You're diligent about planning and forecasting. When it comes to customers, you do whatever it takes to please them. Hiring smart is something you take very seriously. Frivolous spending? No way. You always carefully consider the risks and potential returns before spending a dime. Competitor awareness and technological advances are also at the top of your radar screen. Despite carefully doing everything by the book, your profit margins and growth record leave a lot to be desired. What gives?



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