Although the holiday season is abound in traditions, none is perhaps more salient than the Salvation Army's effort to help the less fortunate.
On Thursday, the Salvation Army in Jamestown began its annual red kettle campaign, deploying to a number of local stores a slew of volunteers, bells, and of course, red kettles - all in the hopes of making somebody else's holiday season more special.
"We have a big poverty problem (in this area)," said Captain John Merchant, pastor-in-charge of Jamestown's Salvation Army. "We're hoping the community will pull behind us and (feel the need) to help their neighbors with these donations."
Kevin Brace is pictured volunteering at Tops Friendly Markets on Foote Avenue.
This year's kettle campaign goal is $240,000, with $100,000 coming from the kettles alone and the remaining $140,000 from mail appeal and general donations.
The money, according to Merchant, helps the Salvation Army provide a variety of services - from medicine and transportation to food and utilities-to approximately 600 families a month.
Volunteers are already in place at Tops and Kmart stores, and will eventually be at Sam's Club and Wal-Mart by the end of the month.
"We're hoping more people will volunteer," said Merchant, who indicated that people can volunteer individually or in groups anytime between 10 a.m. and 9 p.m., Monday through Saturday. "We want to ensure everyone (this year) has a very Merry Christmas."
To learn more about volunteering or making donations, contact the Salvation Army in Jamestown at 664-4108.